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- Ownright Launches with $4.5M to Modernize Real Estate Law
Ownright Launches with $4.5M to Modernize Real Estate Law

Key Highlights:
Doormat rebrands to Ownright to reflect smarter, client-first real estate law services
$4.5M CAD seed round closed, led by Alate and Relay Ventures
Total capital raised now $6.5M CAD
Over $750M in transactions processed, with $1B milestone in sight
Expanded services include property closings, refinancing, and condo reviews
Source: Business Wire
Notable Quotes:
"Our rebrand to Ownright goes beyond a name change—it’s our commitment to a smarter, seamless real estate law experience."
“We believe Ownright is solving a critical gap in the market by making real estate law more transparent and accessible to home buyers and sellers.”
“At Ownright, we believe legal services shouldn’t feel intimidating—they should feel like getting trusted advice from a friendly neighbour.”
Why This Matters:
The rebrand of Doormat to Ownright, accompanied by a $4.5M funding boost, signals a transformative shift in Ontario’s real estate law landscape. By combining user-friendly technology with legal expertise, Ownright is addressing long-standing inefficiencies and making property transactions more transparent, approachable, and efficient for homebuyers, sellers, and agents alike. This move positions Ownright as a frontrunner in digitizing legal services in Canada’s real estate sector.