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- Better.com’s Home Equity Lending Surges 400% in 2024
Better.com’s Home Equity Lending Surges 400% in 2024
Slice of Real Estate Team
March 03, 2025
Key Highlights:
400% growth in home equity lending, from $15M to $60M monthly in 2024.
One Day HELOC™ enables underwritten approval within 24 hours.
Betsy™ AI loan assistant improves efficiency, cutting response times from hours to seconds.
Expanded underwriting criteria helps self-employed and investment property owners access home equity.
Strategic partnerships with mortgage brokers and lenders drive lending volume.
Source: Business Wire
Notable Quote:
“As the fastest-growing digital home equity lender in the market, we understand that need and will continue to demonstrate speed, ease, and efficiency – the same differentiators which power our One Day Mortgage™ product – to homeowners when they need to access their equity.”
Why This Matters:
As traditional mortgage demand fluctuates, Better.com is diversifying its lending business with AI-driven, fast, and accessible home equity solutions. By leveraging AI technology like Betsy™, the company ensures faster loan processing, helping homeowners access funds efficiently. This positions Better.com as a leader in digital home lending, setting a new standard for speed and accessibility in the industry.